Exhausting Rock’s Andrew Gowens on Streamlining CX

The Exhausting Rock model is thought broadly with its cafes, eating places, retailers, and on line casino properties and prospects who patronize its venues all over the world. The difficulty was there have been completely different digital experiences for patrons who have interaction with completely different branches of the corporate. This grew to become more and more sophisticated as extra properties and venues had been acquired and added to the combo.

Andrew Gowens, vice chairman of enterprise structure, software program engineering and information analytics with Seminole Exhausting Rock Assist Companies, seems on this episode of That DOS Gained’t Hunt. He discusses consolidating and streamlining completely different digital buyer experiences that had been in use throughout Exhausting Rock’s properties. Making the change grew to become more and more crucial, he says, because the model continues its development and enlargement. Gowens shares a number of the strategic IT selections Exhausting Rock made to alleviate the complications and confusion that would develop when prospects go to its completely different retailers.